SIGN UP OPEN FOR NEXT FREE WORKSHOP π₯
3-Hour GivingTuesday Holiday Fundraising Workshop
Get Your Campaign Live and Thriving BEFORE GivingTuesday
Stop Waiting for Perfect Funding Conditions β Build Momentum Now and Refine as You Grow
ποΈ November 19 or 23 (You Choose) Β· π» Live on Zoom Β· π Free to Join
π‘Funding has changed in 2025, but your mission hasnβt. Build on your strengths to create flexible funding for your nonprofit and community.
ππΎ Sign up NOW so your campaign is ready before GivingTuesday and the Holidays.
Partners & Sponsors
Featuring expert demos and insider strategies from Givebutter and Donorbox β two of the top platforms making year-end giving easier and more rewarding.
π Givebutter has always gone big for GivingTuesday. This year, theyβre deepening that commitment with a 1% match, 2.5% rewards, and 0% feesβhelping every nonprofit make more impact with every dollar raised.
π― After This 3-Hour Workshop, Be Ready To:
βοΈ Raise more, with more ease & inspiration
βοΈ Reconnect with lapsed donors
βοΈ Turn Giving Season challenges into strategy
βοΈ Access Givebutter (0% fees!) & Donorboxβs top tools
π What Makes a Successful Campaign:
ππΎ Inspires generosity
ππΎ Gets real and specific about the moment
ππΎ Tells a clear story of impact, and
ππΎ Invites your community to take action together.
Itβs about rallying your supporters β old and new β around a shared moment of giving and gratitude.
Youβll leave ready for December β the month that brings in 30% of annual donations.
Join 400+ changemakers whoβve raised over $700K through ImaginePodβs Impact Incubator.
π What You Get:
Platform Set Up Walkthroughs β Live screensharing of donor matching, online auctions, events, and CRM tools
Storycrafting Guide β Templates and examples for headlines, stories, calls-to-action, and donation tiers
Energy & Motivation β A community cheering you on every step
Handy Countdown Resources β Stay on track to launch by GivingTuesday
Prize Giveaway β Win a donation boost when you launch your campaign!
Plus, extra support in the community & course portal:
π₯ On-demand trainings, templates, scripts
π Weekly Friday check-ins for feedback and energy
π Live podcast conversations with changemakers
β‘οΈ Private Coaching Option to build your mindset and fundraising plan with clarity. is a Paragraph Font
"Thank you so much β it was incredibly energizing and packed with valuable insights! I really appreciated your thoughtful guidance and the hands-on approach to getting a campaign off the ground." β Joana
π‘ Whom This Is Perfect For
Those who are ready to grow their fundraising results and develop relationships with their community, and those who want to turn the year-end giving season into a moment of true impact, whether itβs your first or your next campaign.
NONPROFIT EXECS
Development directors
Nonprofit staff
Solo socialpreneurs
fundraising consultants
BOARD MEMBERS
WORKSHOP REGISTRATION
Step 1: Sign up for a FREE Givebutter (US only) or Donorbox (works in 96 countries) fundraising platform account. These are platform options we highly recommend. Get both to test or if you want to learn more first, do it in the next step.
Step 2: Sign up for the workshop below β choose the soonest date you can make so you have time before GivingTuesday and the Holidays β¬οΈ
In the Workshop, you can explore both platforms, test key features, and choose the best fit for your year-end campaign β so you can raise more, engage more, and launch with confidence.
Youβll come away confident in how to build, launch, and grow your GivingTuesday and Holiday year-end campaign β powered by one of the most innovative (and fun!) fundraising platforms out there.
We are stronger together
π Learn How to Fundraise with a Strong Platform + Friendly Support
During the Fundraising Circle, youβll learn how to use Givebutter or Donorbox to run creative, high-impact campaigns that engage your community and maximize donations.
You will learn how to:
Run a Matching Donor Campaign πΈ Add matching gifts that double the impact of every donation, and potentially increase donations by 3x to 5x.
Host an Online Auction or Holiday Store π Turn year-end giving into a fun, interactive experience with item listings, bidding, and checkout.
Tell Your Story with Livestreams & Video π₯ Stream your events, post video updates, and keep donors connected in real time.
Engage Supporters Through Text & Email π¬ Send personalized messages directly through the platform for seamless communication.
Customize Donation Pages π― Add your logo, visuals, and campaign story to create an inspiring, on-brand experience.
Track Your Progress Live π Use a dashboard to monitor donations, donor engagement, and your goal progress in real time.
Keep 100% of Donations 𧑠Enjoy 0% platform or processing fees for nonprofits with Givebutterβs optional tip model, ensuring every dollar supports your mission.
PLAYFUL FOCUSED SUPPORT
Frequently Asked Questions
Expand the questions below to find out the answers!
What's in the EXTRA materials in the course portal?
Those committed to taking action in a thorough and strategic way will be able to make use of:
Module 1: STRATEGIZING: Strong Preparation as a Foundation
1. Your Money Mindset Mapped
2. Your New Powerful Decision Made about Your Money Relationship
3. Your Donor Journey & Mission Sketched
4. Your Blue Ocean Statement Written about Your Unique Mission, Vision, and Values
5. Your Ideal Donor Persona Defined
EXTRA β Your Theory of Change Created
Module 2: BUILDING: Your Campaign & Your Relationships
6. Your Campaign Goal & Donation Tiers Defined
7. Your Short Custom URL Published for Ease of Sharing Your Published Campaign in Conversation
8. Your Resource Mobilizer Inventoried for Audience Engagement & Relationship Deepening
EXTRA β How to Create a Matching Donor to 3x-5x Donations
EXTRA β How to Make Fundraising Easier with an Auction aka Holiday Store
Module 3: STORYCRAFTING: Your Powerful Impact Story
9. Your Story Told about Your Organization & Campaign in a Handy Template Framework
EXTRA β Your Featured Video Planned Out with a Short-Form Video Expert's Advice
Module 4: INVITING: Audience Broadening and Deepening
10. Your Asking-for-Money Script Ready to Customize
11. Your Campaign Outreach Content in Email, Texting, Social Media, Conversations, Presentations, Online Groups & Networks, Podcast Interviews
12. Your New Social Impact Peers Connected Together and Ready to Share Your Campaign
Lastly, you'll get a Prize Donation that boosts your energy when you've participated fully, published your campaign, shared it with your audience, and started bringing in the first couple of donations.
Through the middle of December, you'll have access to weekly Office Hours to help you keep going with interacting, persisting, and celebrating.
What PRIZES can I win?
βοΈ A feature in our enewsletter β such as a video interview β with your fundraising campaign link to invite donations.
π A prize donation put right into your new Givebutter or Donorbox campaign after it's published within this upcoming Season of Giving, shared with your audience of 100 or more people, and has a couple donations starting to come in from your network (which you want to have anyway!).
βοΈ A handmade mug to keep you cozy while doing your campaign outreach in the upcoming Season of Giving.
Why is there an optional Accountability Deposit?
What we've found is that it often takes a little extra push to do something courageous. When you put money down on yourself (for example $50 or $100), you're believing in yourself and challenging your intentions and goals to come true.
The way we've set it up is that you're actually doing is creating a prize donation for your campaign. When you initiate your campaign, share it with at least 50-100 people in your audience (or enough to start getting donations), and then have the first couple donations showing in your fundraising campaign, you will win the deposit back as a prize donation dropped into your campaign with a celebratory comment from us on your Donor Wall that encourages others to give.
Why do this group experience instead of hiring a consultant to create a campaign for me?
It's more fun to do this collaboratively in a group setting and much less expensive. You can still designate a team member or a board member to do it in your place or together with you to distribute the responsibility. The live workshop and course portal includes valuable materials we created from our years of experience as consultants to nonprofits and social impact enterprises, so you get to benefit.
"Received multiple donations"
"We've received multiple donations now! Thanks again for all your help."
β Meagan Jeanette, Society of Environmental Journalists
"So grateful"
"Thank you so much for this wonderful learning experience! You're a great coach & with so much knowledge to share. I'm so grateful. π«ΆπΌπ"
β Monica Santoyo, Womxn for Change Coalition
"Such a difference"
"Givebutter is a nice, happy, easy platform. It makes such a difference. Applying for gov funding is so frustrating.β
β Stephanie Edwards, Jubilee Trading Company
π Bonus Access
Workshop participants also get a priority invitation to our next live, interactive Resilience Roundtable podcast conversation, plus access to past sessions in the course portal including topics like:
π‘ Fundraising with a Strong Theory of Change
π‘ Short-Form Video Storytelling
π‘ 3xβ5x Donor Match Campaigns
π‘ Creating an Online Auction with a Give-Get Principle
Angelica Suarez
Capacity Building Coach & Impact Strategist, Resilia
"Connecting in Moments That Matter Through Donor Stewardship"
Shana Peete
CEO & Attorney, Center for Excellence in Nonprofits
"Stewarding Donors in Stressful Times + Top Tips on the Givebutter Platform"
Chanda Lockhart
Community-centric Fundraising Consultant
"Building Coalitions: Fundraising That Centers People Over Donors"
Helen Bryant
Fundraising Strategist
"What Is A Theory of Change? Interview with Fundraising Consultant"
Julian Gomez
Video Editor at Johnny Harris
"Short-Form Video Strategy Interview with Documentary Producer"
Danilla Sands
CEO, United Disaster Relief of Northern California
"Increasing Giving 3X-5X with a Donor Match Campaign"
Did you know?
The Holiday Season of Giving is when 30% of all donations are made annually.
Individual donors give 66% of all funding available.
About half of all nonprofits don't follow up with their donors, even though people are 2x as likely to give if they've given once.
The highest number of donations annually are made in the last 3 days of December.
Let's do this, together!
Generosity can be infectious, inspiring further generosity.
Get immediate access to a free top fundraising platform with CRM (customer relationship management) plus other tools such as Donor Match, Monthly Giving, and Donation Tiers.
In the live workshop, get a GivingTuesday Holiday Playbook π + an invite π to continue with our (also free) ImaginePod Impact Incubator: Community and Course Portal with more templates, trainings, and case studies to get yourself and your cause to the next level of growth. π
INVEst In Your Income Stream
Turn Uncertainty Into Opportunity: Build Your Individual Donor Campaign & Your Confidence
Traditional grants are slower (or even frozen) and more competitive in 2025. Now is the time to diversify your income with individual support, which totals 66% of all giving. Moreover, this is a time of year when 30% of all donations are given. Inside this workshop, youβll take the proven steps used by organization stewards whoβve raised hundreds of thousands through crowdfunding and donor campaigns, for:
Disaster relief warehouse in northern California
Youth empowerment in Baltimore
Lights on for vulnerable families in the SF Peninsula
Women entrepreneurs skill-building in Portland
Artisan initiatives and education in Peru
When you invest 3 hours here, you gain tools and confidence you can reuse for every campaign ahead.
Your Facilitators & Trainers
"If you want to go fast, go alone. If you want to go far, go together." β African proverb
Adriana Dakin, MPP β Co-Founder of ImaginePod, co-host of The ImaginePodcast, Strategy & Partnerships Specialist at a Community Foundation, and Harvard Kennedy School graduate. Sheβs helped organizations raise millions through innovative campaigns and grants.
ImΓ¨ne Ghernati, PhD β Founder of the STEAM Learning Institute and member of The Bloom and the Center for Excellence in Nonprofits. She brings deep insight into leadership and focus for nonprofit stewards.
Abigail Ahoude β Co-Founder of ImaginePod, coalition-building expert in climate finance, co-host of the ImaginePodcast, and linguistics at George Washington University. Based in Benin, she leads ImaginePodβs global fundraising and marketing intensives.
PHILANTHROPIC PARTNERS & CLIENTS
TESTIMONIALS
What Others Are Saying
"So much more confident"
βAfter just one, brief, introductory meeting with Adriana, I feel so much more confident in our organizationβs fundraising abilities. Her calm, kind and confident demeanor was a balm to the worried mindset that led us to seek fundraising training. She guided us through a simple but powerful decision matrix and even included a mini action plan with next steps! We are grateful to be welcomed into this community of support and are excited to start the training!β
β Hilary White, Treasurer, Art Explorers
"This is really specific & helpful"
βThis is so helpful. With the incubator I donβt have a lot of people I can talk to who are pursuing similar things. I just read about stuff. There are a few people out there but this is really helpful and encouraging and specific. Iβm finding great value in this. If you ever need a testimonial let me know. Iβll implement and show what happened in my campaigns. I am excited to talk about donor personas. Iβll refocus what I have written down so far.β
β Jon Tulio of Nothing to Lose Foundation
"I am ready"
"This fundraising mentoring session and incubator are great. Itβs helpful because for a lot of this work developing resources I do my own thinking. Talking it out and putting it together with planning is really helpful. I am ready to bring funding into the organization and make it powerful. Iβm so glad that Iβm part of this right now.β
β Lizz De La Mora, Domestic Violence Services
Together, We Have Achieved:
$8M
RAISED FOR SOCIAL & ENVIRONMENTAL IMPACT
$700K+
RAISED BY PARTICIPANTS
19,300
IMPACT LEADERS SURVEYED FOR TOP ISSUES
3,500
ORGS SUPPORTED WITH RESOURCES
400
COURSE PARTICIPANTS IN GROUP PROGRAMS
90
ORGANIZATIONS IN LEARNING COHORTS
36
COUNTRIES PARTICIPATING IN PROGRAMS
13
COLLABORATIVE LEARNING COHORTS RUN
π€ Podcast Conversation: How to Set Up a Matching Donor and Boost Giving 3β5X
Hear from Danilla Sands, Founder & CEO of United Disaster Relief of Northern California and participant in our 2024 Impact Incubator. In this interactive conversation, Danilla shares how her small, all-volunteer nonprofit launched a year-end campaign that raised over $100,000 β to refurbish their new disaster relief warehouse and make a difference for disaster survivors who have nothing.
By adding a matching donor, her team inspired donors to give more using the Givebutter platform to make the process easy, transparent, and fun to share.
"Weβre an all-volunteer nonprofit disaster resource center and would like to create a hired position eventually. We just moved into a new building and are raising money in an end-of-year campaign using the Givebutter platform. This whole concept has been huge β it's so instrumental for people to see how much theyβve helped raise, and making edits is easy. People can share their name or give anonymously, they can watch our video story, and their donation is matched by a generous community member. I love the goal meter, and if I get a check in hand I can go to my dashboard and manually put it in, then see the goal rise. I also like having immediate payouts to our bank account with a click."
Her 2024 Campaign Built in Givebutter:
π Ready to Build Your Campaign?
Join us for this fast, focused, and FREE 3-hour workshop β and make this GivingTuesday your strongest yet.
ImaginePod connects impact stewards with the strategic practices & platforms that power their growth.
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